"Marketing Assesment Quiz"
Test your current Marketing Plan!
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2. Do you update your website regularly? a) Yes, the information on my site is current and updated on a regular basis b) I update my website every once in a while, but not as much as I should c) I don't know how to update my website d) It is too much of a hassle to have someone update my site, so I avoid it e) I don't have a website f) I don't need to update my site, nobody is looking at it and my information doesn't change
3. How do you communicate with your customers (check all that apply)? a) Direct Mail and Email b) Direct Mail only c) Email only d) Fliers or handouts posted at my place of business e) I communicate with my clients when they are at my place of business or receiving services from me f) Feedback tools such as surveys and/or comment cards g) Advertising in local mediums such as newspaper, magazines, etc. h) All of the above h) Other (please list)
4. Do you have a Marketing Plan? a) Yes b) No c) I don't know
5. How often do you update/evaluate your Marketing Plan a) I don't have one b) Monthly - Quarterly c) Once or Twice a year d) I know I should update my plan, but I just don't have time e) Marketing Plans should be updated? (in other words, never)
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Name
Business Name (or type of business)
Best way to contact you?
Email address
Other comments?